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IFoundAgent websites put the focus back on search, branding and agents
IFoundAgent is a practical, highly affordable website development service for real estate agents who need IDX sites with lead capture and basic marketing tools.
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The Real Word: What does iBuyer growth mean for agents?
Watch Byron Lazine and Nicole White give a real estate agent’s perspective on industry-related topics. This week, Mike DelPrete and Inman released the State of the Industry Report. In it, DelPrete...
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For a better premium, list during this month
Listing your home during the first two weeks of this month can bring a median premium of $2,100, according to a new study by Zillow.
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‘We’re going to let the market determine the price’: Famed Richard Neutra...
The Lovell Health House helped turn Neutra into a star of modernist architecture and hasn't been on the market since 1961.
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Top real estate firms subpoenaed in discrimination investigation
Coldwell Banker, Keller Williams, RE/MAX and Douglas Elliman are among the firms to receive subpoenas in the wake of a Newsday report exposing housing discrimination.
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EXCLUSIVE: Compass is launching a luxury division
In the wake of the company's heavy recruitment of luxury agents, the company is launching a new division to support its growing luxury real estate presence.
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Berkshire Hathaway HomeServices Arizona Properties launches iBuyer
The Offer Optimizer service gives clients the opportunity to sell to an iBuyer, on the open market, or not even sell, all with the help of a local agent.
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Frank Lloyd Wright’s Pappas House sells in St. Louis
After buying the iconic Frank Lloyd Wright's Theodore A. Pappas House in St. Louis, preservationist Michael Miner plans to turn it into a museum.
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These 15 markets are poised to become the next iBuying hotspots
A change in FDIC regulations will make it easier for iBuyers to enter markets in the North and South, according to home-value data platform Ownerly.
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John Daugherty Realtors files for bankruptcy 3 days after Douglas Elliman...
On Tuesday, Douglas Elliman announced that it would not acquire John Daugherty Realtors as previously planned due to a "legal technicality." On Friday, Inman received a tip that John Daugherty Real...
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Broker dresses up as Joker clown in marketing video
Broker AJ Powers put on face paint and a clown suit to show why so many agents fail not long after joining the real estate industry.
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Fidelity National Financial adds new digital opening package for homebuyer...
The startSafe opening package will be an add-on to Fidelity National Financial's WireSafe program and will provide an authenticated, secure digital portal for buyer and seller transactions.
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Lead-gen game changer: How to use the blue ocean strategy to dominate your...
What’s the best way to look for new lead-generation strategies? Discovering what others are doing that’s working well. In this recurring column, agents and brokers share what they’re doing to change up...
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A new marketplace: Real estate’s ‘simple’ revolution is coming
Not too long ago, Brad Inman wrote about the role of a marketplace in real estate. He described the influx of polarizing new business models to the industry, highlighting what they meant for consumers...
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How do you measure success?
In real estate, rarely are rankings of people or companies uniform across the board. What algorithms are used? How much do advertising dollars influence the findings? Instead of looking to external...
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How real estate vendors can leverage the 6 stages of intent
In the world of B2B marketing, making connections with your audience can feel impersonal. But your audience is still made up of people. These people have needs, and when your product, solution or...
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The 5 home features millennials love
It seems like just yesterday that the millennials were considered tomorrow’s emerging affluents. Now, many are in their mid-to-late thirties and constitute an ever-increasing share of the luxury real...
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Tales from the field: What’s in your dead files?
Sourced from various real estate pros all over the country, this recurring column features stories of what agents are seeing on the front lines and what others can draw from those experiences. This...
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How Michael Pitcairn climbed to the peak of Big Sky real estate
Real estate agent Michael Pitcairn explains how he successfully transitioned from a six-year career in Charleston to Big Sky, Montana.
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Dollars and Sense: What costs should new real estate agents expect?
Too often new agents come away from the onboarding process excited about all the potential money they could make in their new careers, but they are unprepared for the investments they'll have to make...
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